Alea Brewing Co. began production three years ago and operates its own microbrewery in the Metamorphosis suburb of Athens. Alea Brewing Co. is an independent, small-scale brewery focused on creativity, quality, and consistency, producing limited batches that allow for close control at every stage of the brewing process. Brewing craft beers and packaging exclusively in cans has been the strategic goal from the very start, reflecting a modern approach to both product quality and sustainability.
Alea Brewing Co. believes that cans are the best packaging format for craft beer, as they offer superior protection from light and oxygen while being lighter and easier to recycle.
This decision, however, has been a significant challenge in a country where cans were once seen as a cheap alternative, mainly associated with mass-produced beer.
Alea Brewing Co. has worked steadily to change this perception by emphasising quality, freshness, and thoughtful design.
The philosophy of Alea Brewing Co. goes beyond beer itself.
By featuring mostly extinct animals on its labels and cans, the brewery aims to raise environmental awareness and keep the public alert to the ongoing destruction of the natural environment.
Through its visual identity and brewing choices, Alea Brewing Co. seeks to spark conversation, promote responsibility, and demonstrate that craft beer can be both innovative and meaningful. of the natural environment.
Brewery Tour and Beer Tasting
- Guided Brewery Tour: Explore Alea Brewing Co.’s microbrewery in Metamorphosis and learn how this independent small-scale operation crafts its distinctive craft beers
- Craft Beer Philosophy: Discover Alea’s approach to brewing — selecting premium ingredients, experimenting with styles, and maintaining the independence of small-scale craft production
- Beer Tasting: Taste the full Alea range of craft beers and discover what an Athens microbrewery can achieve with passion and creativity
The tour begins with an introduction and a short history of the brewery. Guests are then guided through the production areas and shown all the equipment involved in the brewing process. The experience concludes with a tasting session featuring our core and limited-edition beers. Finally, visitors aged 18 and over may purchase our beers.
